Sandra Noetzel
Angestellt, Marketing Manager DACH - FR, Nuance Communications
München, Deutschland
Werdegang
Berufserfahrung von Sandra Noetzel
Bis heute 7 Jahre und 6 Monate, seit 2017
Marketing Manager DACH - FR
Nuance Communications
Etablierung von Spracherkennung als integralen Bestandteil des modernen Arbeitsplatzes inkl. neuer, flexibler Arbeitsweisen. Um agil zu arbeiten, muss die klassische Enterprise-IT mit cloudbasierten Systemen noch enger verknüpft werden. In Bezug auf den digitalen Arbeitsplatz bedeutet das, neben Software-Lösungen zur Kommunikation und Kollaboration, auch in Produktivitäts-Tools zu denken. Dieses bietet Spracherkennung. #Dragon #Spracherkennung #CloudOffice #NewWork
2011 - 2017
Marketing Consultant
Sandra Noetzel
Develop brand strategy, grow website traffic and generate advertising revenue. // Strategic consulting, including business plan & sales strategy development. // Plan and execute initiatives to reach target audiences through appropriate channels (B2C/B2B, Etailer, social media, email, TV etc.) // Grow new leads, including marketing-qualified leads by converting site traffic through calls-to-action, landing pages and lead generating content.
- Personalized WorkPlace (PWP) Program: Introduction of the new electronic & social workplace @ Bayer (switchover from IBM Lotus Notes to the Microsoft Office Suite) - Responsibilities: Change management and business transformation communication for approx. 100.000 employees (9 languages) incl. project branding, integrated marketing & stakeholder communication
2008 - 2011
Senior Consultant
enowa AG
Management Consulting, Change Management, Interne Unternehmenskommunikation
2005 - 2007
Brand Communication Manager / Marketing
mydays GmbH
Develop a new brand, set up and implement its brand strategy, media mix and cooperation management while establish a new market in Germany. Manage day-to-day activities associated to all marketing efforts, including project management, creative development, user interface design, cross-functional implementation, campaign tracking, reporting, third party agencies. Develop, specify and integrate new features for usability and CRM purposes.
2004 - 2005
Brand Communication Manager / Marketing
Comvel GmbH // weg.de
Launch an e-brand (www.weg.de) within 3 months in the travel industry incl. positioning, CI/CD, business objectives, integrated marketing strategy, media planning, cooperation management and user interface design. Set up journal for CRM and contribute editorial content. Nationally awared: Stiftung Warentest: TESTSIEGER (2,3), Stern, Computer Bild, Urlaub perfekt!, Stern, Euro am Sonntag, PC Pr@xis, fvw
Product Management for mail-order business in the fashion industry. Markets: Canada, Australia/ New Zealand, England, Hungary, Poland, USA, China. Develop and set up an international retail store concept.
2001 - 2002
Brand Communication
reinhards. integrated branding, Springer & Jacoby
2000 - 2001
Athletic Marketing Graduate Assistent
Nebraska Athletics
Develop marketing material and editorial content for 24 sports incl. sales brochures, social responsiblity projects, gameday promotions and events. Coordinate third party agencies and our in-house TV station.
1996 - 2000
Student Athlete
University of Nebraska, Lincoln
Ausbildung von Sandra Noetzel
2000 - 2001
Integrated (Marketing) Communication
University of Nebraska, Lincoln
Brand Building, Organizational Communication, International Marketing
1999 - 1999
International Economics, Political Science
Mansfield College - Oxford
1996 - 2000
Collage of Journalism and Mass Communication
University of Nebraska, Lincoln
Advertising, Marketing, Economics, English, Art History
Sprachen
Deutsch
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Englisch
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